State of the Functional & Nutritional Bars Market

An interview with DSM, one of the world’s largest suppliers of nutritional ingredients. Read more

Honest Foods: Blueberry Vanilla Crackle

Of Honest Foods’ “Granola Plank” line, this was our favorite – and a new member of our Hall of Fame. The bar blends flavor and texture perfectly, starting with a base of nuts, seeds, and puffed rice, wheat and corn. It’s soft but has a slight amount of chew and crunch, which has then been perfectly flavored with vanilla extract, dried fruit (blueberries & cranberries), brown rice syrup, brown sugar, natural flavors, and a touch of salt. The resulting bar has great depth of flavor, starting with the grains and nuts, followed by the dried fruit, and finally finishing with vanilla. From a nutrition point of view, this bar, which is labeled for 2 servings, has 380 calories, 3g of fiber, 4g of protein, iron, calcium, and 300mg omega-3. It’s got a lot of substance to it, so we’d certainly recommend that you only eat half at a time – you certainly won’t be hungry. Packaging is simple and extremely appealing, with a large window to view the bar. The placement of the Honest Foods logo in the centers adds a touch of wholesomeness and credibility to the product. Overall, one of the best bars we’ve had in a while.

Rating: 5 of 5 stars

Clif Bar: Blueberry Crisp

Made with organic oats and soybeans, Clif’s Blueberry Crisp bar has a pleasant tasting base that’s very chewy with a slightly crispy finish. There’s a fair amount of flavor to this bar, with the oats and blueberries providing the majority of the flavor, while an earthy note added flax seed and oat bran. It’s a relatively sweet bar, but not too sweet to the point where you can’t consume it during physical activity. Functionally, this bar definitely has some sustenance to it, with 240 calories, 5g of fiber, 9g of protein, and loads of vitamins and minerals. It’s just the right portion for a quick pick me up – or even to replace a light meal. Packaging has a “crunchy” vibe to it, complete with brown toned colors and an image of a mountain climber. It’s appealing and credible, especially given the equity that exists in the Clif Bar brand name. Overall, a very enjoyable product.

Rating: 4 of 5 stars