NoNuttin’ Granola Bar: Chocolate Chip

Compared to their Double Chocolate Chunk flavored bar, NoNuttin’s Chocolate Chip bar has far less chocolate flavor. However, it’s still plenty to satisfy and it also leaves more oat flavor in the mix. Plus, there’s a note of what tastes like brown sugar and/or brown rice syrup (kind of earthy, hint of molasses). All of these flavors combine to give the bar just the right amount of each flavor, with a mild level of sweetness to complement the oats and chocolate. It has a definite high quality feeling to it, which is definitely a plus for this bar. From a portion point of view, this bar is definitely on the lighter side, having only 130 calories and 5g of fat per bar. However, being a gluten and nut free formulation is something that should definitely give this bar some added marketability. On the packaging front, this 1.06 ounce bar has a pastel green wrapper that’s pretty busy as far as text elements are concerned. While the name itself is clever, we’re not huge fans of the logo (they’ve got a yellow character blocking the “o”), plus something just feels disjointed about the way that things have been arranged. Our eye was circling around looking for the focal point and trying to absorb everything that’s on there. Still, the flavor is great and if they can tweak the label we think this bar would be perfect.

Rating: 4 of 5 stars